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Ziwi Peak Natural New Zealand Pet Nutrition

The Ziwi brand was established in 2002 and since that time, Ziwi has grown to become the global leader in air-dried pet nutrition, and the leading exported pet food brand from New Zealand.  Today Ziwi is exported to over 20 countries around the world and has a growing portfolio of air-dried and canned foods, rewards, and oral chews offerings. Every product is produced, packed and quality checked in Ziwi's own facilities in New Zealand.   Ziwi is a family owned company, with production facilities in the coastal town of Mount Maunganui in the North Island of New Zealand as well as in Christchurch in the South Island. Ziwi works closely with only the best New Zealand farmers to ensure all ingredients meet the highest standards and follow ethical and sustainable farming and fishing practices. All meat is sourced from free range farms where the animals are grass fed all year round, and the fish are wild caught from around New Zealand.

Ziwi’s philosophy is to offer a fully balanced and highly nutritional food that mimics a whole prey, high meat diet for dogs and cats.
It offers all the vital ingredients of a fully-balanced complete RAW meat diet, and all the convenience of a kiblle.

Ziwi recipes contain:

  • Meat, organs (heart, lung, kidney, liver, green tripe) and bone from free range, grass fed animals and seafood.
  • 3% New Zealand green-lipped mussel.
  • Green Tripe: 7% cold washed unbleached green tripe in Ziwi Peak recipes excpet Chicken.
  • More than 40% tripe is used in the Lamb and Tripe recipe.

  • No rendered meat or meat meals/fish meals
  • No antibiotics or growth promotants
  • No added carbohydrates or sugars – no grains, potatoes, rice, cereals, or glycerines
  • No added fillers
  • No artificial gelling agents in canned products.
  • No BPA or carrageenan in cans
  • No BHA, BHT, TSP or any preservatives
  • No GMO ingredients

 ZIWI Dog    ZIWI Cat
Click here to see ZIWI's range of food and treats for dogs   Click here to see Ziwi Peak products for cats

All recipes comply with the AAFCO nutritional requirements for a complete and balanced daily diet for all breeds and life stages including large breed puppies.  
All meat and seafood is processed through strict Export Grade Facilities which meet and exceed all international quality standards (AAFCO, USFDA, EU, Japan, Australia, etc).  
Ziwi has an annual testing program which meets and exceeds industry requirements, as well as meeting our own internal quality standards. Ziwi is regularly audited by the Ministry of Primary Industries (MPI), who are the New Zealand Government agency that manages and monitors the pet food industry.
Ziwi’s unique twin stage air drying process is a slow and gentle low temperature process that takes many hours to dry the raw food. Our unique process protects the natural raw protein structure and minimises damage to sensitive enzymes, nutrients, and vitamins. Ziwi’s QA staff supervise all canning manufacturing.

Ziwi’s cans are manufactured to our recipe and specification in a cannery in New Zealand, and comply with international canning manufacturing regulations. The cannery has been a long term partner for Ziwi and produces the best quality product under our strict controls and manufacturing specification.

Some veterinarians hesitate to recommend a raw food diet for dogs and cats due to concerns about contamination of food with pathogenic bacteria. Ziwi Peak offers an alternative where food safety issues from raw feeding arise.
Ziwi’s air drying process uses a slow and gentle low temperature process that takes many hours to dry the raw food. Our twin stage air-drying process eliminates pathogenic bacteria, such as E. coli, salmonella and listeria, while protecting the natural nutrition of the ingredients. Our food is air dried to a point where there isn’t enough moisture to allow harmful microorganisms to grow on the product. It is then processed at a high enough temperature to eliminate any parasites if any are present. We have very strict QA controls in place around our drying process to ensure the safety and quality of our pet food.
We do routine testing for total bacterial count, yeasts and moulds, and bacterial pathogens to meet stringent international food safety regulations. Random, representative sampling is conducted on a weekly basis and sent to an accredited, independent laboratory to conduct the tests. The samples are taken from the finished, dry product and form part of our product release process. We have defined tolerances for all tests which are written into our risk management programme. The tolerances have been set up based on microbial requirements for the markets which we export to and with MPI guidance.
Ziwi offers a way for dog and cat owners to give their animals a raw diet without the need to handle and process raw meat, bones and organs, which introduces the risk of contamination by improper or inadequate hygiene practices. Ziwi recipes require minimal handling, thus reducing the risk of contamination.

If you are interested to know more, click below to download a recent brochure from ZIWI Ltd



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A division of Number 1 (Australia) Pty Ltd